Adidas has been in the business of uniting people from different walks of life for years. They brought together ASAP Rocky and Jeremy Scott. They played a huge part in the careers of Run DMC when they united Hip Hop and Rock with Walk This Way. Now they’re uniting the old school and new school, teaming Run DMC up with DJ A Trak. Along with the collaboration between A Trak and Run DMC, Adidas launches the Unite All Originals initiative. Unity All Originals is an interactive film which allows you to remix a video on the spot with Run DMC and A Trak. It’s pretty innovative. Above is part of an interview with Run DMC and A Trak. To experience the interactive video, press here.
via: high snob